Inspired by the videos of Andy Warhol, the SSENSE “Screen Test” series is a way to evaluate the camera-readiness of our products.
For this season, SSENSE has invited photographer Rebecca Storm to create a series of Screen Tests inspired by the ASMR video genre. Short for “Autonomous Sensory Meridian Response,” ASMR videos explore objects as objects, especially the spine-tingling sensations evoked by the sounds of crinkling paper, brushing hair, and hushed whispers. They occupy the grey terrain between the digital and the bodily, broadcasting Internet-induced head massages to hundreds of thousands of YouTube followers.
