Welcome to Cris Weer – where creativity meets innovation. I'm Cris, the mind behind WEERD, a playful nod to the idea that "Everybody is weird." WEERD stands for Digital and Design, reflecting my dual passion as a Designer and Digital Marketing expert. Dive into my world where unconventional ideas thrive, and let's craft unique digital experiences together.
NEW YORK – BANGKOK – HONG KONG – CEBU
Deconstructing Fragment Design
From Travis Scott to Louis Vuitton bags, fragment collaborations are everywhere. Hiroshi...
Heavy Metal
AEG Turbinen Fabrik. Deutschland 1950. Do you feel it?
The Reigning King of DIY Couture
Chances are that you’ve seen an exclusive EV BRAVADO garment on the back of Migos, ‘King’ Combs, J Balvin or even the late Lil Peep — but...
“Light’s Out” PRADA
See Prada’s All-Black Handbag Capsule Collection. New Yorkers have a soft spot for the color black, and designers are happy to give us...
Chinese Lanterns, Filled with Sunlight, Fish and Hope.
In the classic short film “The Red Balloon,” a boy living in a colorless part of Paris befriends a bright red balloon, which follows him...
Fashion’s New Royalty
After years of avoiding associations with hip-hop, the fashion industry has woken up to the marketing power of America’s greatest cultural...
Anna Wintour Banks
Artvertising
Coach Put Up Cool Murals All Over New York City. A mural by WhIsBe. Photo: Courtesy of Francesca Beltran/ Courtesy of Coach As Coach...
THE MAKING OF THE 1 REIMAGINED
1982 and 1985 are pivotal years for NIKE, Inc. These are the respective birth years of two of the most recognized shoe...
UNLACED
Nike Looks To Draw Closer To Female Consumers Nike’s ever-growing focus on women continues with the announcement of UNLACED, a future...
Taking Supreme Global
James Jebbia the press-shy founder speaks exclusively to BoF about Supreme’s new Paris store — set to open later this week — and the...
New York, New York
From Americana to Gen Z, this is the definitive guide to NYC style. https://youtu.be/tGzCFcx_90A
Transforming Balenciaga and Alexander Wang’s Retail Experiences
The aesthetic of interior designer Ryan Korban—whose work spans some of the finest retail spaces in New York including the flagships for...
The Second Coolest Girl in the Room
Is your best customer. What would fashion be without its alchemical ability to transform clothes into status? For one thing, a great deal...
#NikeToo
FOUR WAYS NIKE IS THINKING ABOUT WOMEN'S SNEAKERS DIFFERENTLY This effort includes supporting barrier-breaking athletes, from rebel runner...
Eyes without a Face
The Genius of Martin Margiela. A life-affirming museum retrospective reminds us of the mysterious Belgian designer’s huge influence. When...
Artvertising
Coach Put Up Cool Murals All Over New York City A mural by WhIsBe. Photo: Courtesy of Francesca Beltran/ Courtesy of Coach As Coach...
From Sneakerheads to Art Collectors
The line had begun forming at 3 p.m., though the time varied according to whom you asked. A young American Marine, Claude Martin, at the...
How Bedeutungsschwanger Is It?
New York Fashion Week finally came to life Tuesday evening in the shadow of the valley of — well, not death exactly. More like a...
AMERICANA IN TRUMPLAND
Why Are Fashion Designers so Obsessed With America Right Now? Today, no matter where we come from, we’re all a bit American. Coca-Cola,...
Born in Munich, grown up in Seoul and ready to party in Berlin
Luxury travel goods manufacturer MCM finds a new Seoul in Berlin. Everybody is speaking about millenials and Generation Z and it seems...
Make better Tacos or else, by Seth Godin. In a competitive business like the local taco shop, here's how it's supposed to work: Keep the...
Stranger Things
“From Gayle”
“It starts with a small pink seashell painting and ends with the total rejection of history. Throw a wink in there and you have the tone...